The just-introduced Sime Darby Property PRIME Card allows its members to enjoy attractive savings on future properties

With property prices on a rising trend, what better way to ensure that you have got a foot in on future launches? The recently introduced Sime Darby Property PRIME card allows you to do that and more. You get to enjoy attractive redemption value from Sime Darby Property or PRIME participating merchants.

It’s a unique Loyalty Programme that’s open to all Sime Darby Property home owners and prospective customers. The exclusive card works very much like other loyalty cards. Every property purchase earns you redemption value (depending on the value of the purchased property) which you can use to redeem for gifts, special packages, travel vouchers or even the downpayment for your dream car.

The exciting part is that you could redeem the credit earned for your next property purchase from Sime Darby Property. So, it’s a win-win situation for both the developer and its customers. The developer gets a loyal customer while the buyer gets to enjoy great savings on future properties.

Upmarket partners

Merchants who are partners in this programme include upmarket car dealers such as Auto Bavaria, Sime Darby AutoConnexion (with marques such as Land Rover, Ford and Hyundai participating), as well as Sime Darby Medical Centre, PNB Darby Park Executive Suites, Sime Darby Convention Centre, Chubb, Dunlopillo and Sime Darby Lockton Insurance Brokers.

Other reputable partners that have collaborated with Sime Darby Property to offer customers exclusive benefits include Panasonic, BACFREE, Signature Kitchen, Megaman, Fella Design, Dunlopillo, Casa Impian and Hitachi.

With Sime Darby properties snapped up at practically every launch, it’s definitely a card that’s worth its weight in gold. Even if you think you will never buy a second property during your lifetime, you can still use the card to earn points to redeem towards other items, for example, 42” HD Plasma TV, kitchen appliances/cabinets and other desirable items in your wish list.

“Transforming into a relationship”

“The dynamics of the Sime Darby Property’s PRIME programme will transform property purchases into a relationship which offers a lifestyle and a unique customer experience from the moment a prospect makes an enquiry,” said managing director of Sime Darby Property, Dato’ Tunku Putra Badlishah.

He added that PRIME has been designed to be a customer-centric programme which covers almost everything an owner needs in a home, while offering Sime Darby Property the opportunity to retain customers and encourage repeat buying.

As an ever-evolving programme, PRIME will also leverage on the business diversity of the Sime Darby Group as well as other partners to bring additional value and immediate tangible benefits for Sime Darby property customers and homeowners.

The PRIME Homeowners Rewards Programme begins with a Blue level membership for individuals who register with Sime Darby Property, which entitles them to a welcome gift, health package benefits, newsletters and access to special pre-launch events.

Existing property owners of a Sime Darby Property and Blue level members who subsequently buy a property from Sime Darby Property will move up to Gold level membership which offers them even more attractive privileges, ranging from home appliances and lifestyle experiences to travel packages and cars.

Gold members will be upgraded to Platinum level when they buy a subsequent property from Sime Darby Property, which then entitles them to attractive savings and benefits on future property purchases.

Membership is free – there is no subscription fee, no service charge, and no hidden costs. Selected PRIME membership rewards are also transferrable to immediate family members, allowing them to enjoy similar benefits.

FULL LIST OF PARTNERS

Sime Darby Group of Companies
Dunlopillo (M) Sdn Bhd, Sime Darby Lockton Insurance Brokers, Chubb (M) Sdn Bhd, Sime Darby Convention Centre, PNB Darby Park Executive Suites, Sime Darby Auto Connexion Sdn Bhd, Sime Darby Rent-A-Car Sdn Bhd (HERTZ), Impian Golf Country Club (IGCC), Kuala Lumpur Golf & Country Club (KLGCC), Continental Sime Tyre Marketing Sdn Bhd, Sime Darby Medical Centre Subang Jaya, Sime Darby Specialists Centre Megah, Hyundai-Sime Darby Motors Sdn Bhd, and Sime Darby Foods Marketing Sdn Bhd.

Other Participating Partners
Panasonic System Engineering (M) Sdn Bhd, BACFREE Group of Companies, Titan (M) Sdn Bhd, Fujihome Global Berhad, Signature Kitchen, Aussino Malaysia Sdn.Bhd, TravelBiz & Tours Sdn. Bhd, Megaman Electronic & Lighting (M) Sdn. Bhd, Casa Impian Holdings Berhad Sdn. Bhd, Fella Sales & Services Sdn. Bhd, Sarisqa International Sdn.Bhd, Hitachi Sales (M) Sdn Bhd & Aqua Pearl Sdn. Bhd.

SUMMARY OF BENEFITS



Information on Sime Darby Property’s PRIME Homeowners Rewards Programme is easily available through www.simedarbyproperty.com or call 1-800-88-1118.